Cuipo Tropical Rainforest Preservation

A friend and peer recently reached out to me concerning a budding new organization called Cuipo which is concerned with tropical rainforest preservation, a pressing issue facing our environment. He kindly provided me with some background on the fundamentals of this organization: 

"Cuipo is a social enterprise whose mission is to protect the world's endangered rainforest while providing education and awareness programs that inspire individuals and organizations to cultivate lifelong habits for sustainable living. A social enterprise is a company that advances its social mission through earned income strategies.

Cuipo has determined that it can operate more efficiently and incentivize partnerships and joint ventures by working as a social enterprise as opposed to a traditional non profit organization. Unlike traditional non profits who are constantly raising funds to cover a predetermined annual budget, Cuipo is able to reinvest proceeds and utilize their capital to purchase exponentially more land and create awareness for our cause. Cuipo donates 100% of the land it acquires to its 501(c)3 (non profit foundation) 1 Meter At A Time. Cuipo funds the cost to maintain and preserve the land once it has been adopted to ensure that it remains in its natural pristine state, safe from deforestation."

Their innovative strategy makes this organization one to watch in 2012.

More information to come on this organization and how you can get involved. For now, please show your support by "liking" their Facebook Page.